Kitchen Confidence Quiz
The Pampered Chef Kitchen Confidence Quiz was designed to help consumers learn their strengths and areas of improvement in the kitchen and feel empowered at mealtime. In collaboration with copywriters and subject matter experts, I concepted 5 unique character designs to reflect each personality type. Characters were carefully designed to capture the essence of each personality trait while appearing universally relatable. To increase shares, we also created animated Instagram story stickers for each personality type.